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TC-P50V10 50” Plasma TV

Ever since we gave the Panasonic TH-50PZ800U an Editors' Choice award as our favorite plasma HDTV so far, we've been bombarded by variations of the same question: "Is the more expensive TH-50PZ850U better?" After finally getting the chance to review the 850U, our answer is "no." The TH-50PZ850U is the company's flagship plasma, the most expensive in its lineup, but the less expensive 800U we tested delivered slightly better picture quality, mainly due to its superior color accuracy. Don't get us wrong; the 850U still put up a great picture, and some viewers may well appreciate its wider, albeit less accurate, color gamut. The flagship model's biggest step-up feature is Viera Cast, Panasonic's first attempt at connecting one of its TVs directly to the Internet, which currently allows the TV to display digital photos from Google's Picasa service, YouTube videos, and stocks and weather info. Problem is, we're not sure how many high-end HDTV shoppers care about viewing crud-quality YouTube videos on their beautiful HDTVs. In the end we think sticklers for picture quality will opt for the 800U series, and YouTube will not figure into the decision.